Wednesday, August 30, 2006

Funerals Arranged Faster Than A Wikipedia Search Hurt Florists And Funeral Homes

Article Presented by:
Wesley Berry, AAF


It's a fact of life-we want everything fast and easy. Our world is all hustle and bustle and we find ourselves trying to cram 34 hours of activity into a 24-hour day. To combat our ever-increasing responsibilities, we look for quicker ways to accomplish our tasks, like using the Internet site Wikipedia to gather information on everything from historical events to current entertainers. Sadly, it seems the want for quick solutions has even stretched to funeral planning. Now, florists and funeral directors in Connecticut are working together to combat the growing trend.

When planning a funeral today, people can actually turn to the Internet to order caskets and hold super-fast funerals with very little, if any, interaction with actual professional florists and funeral homes who help make funerals a beautiful, memorable, and peaceful closure. In an effort to bring florists and funeral directors back into the equation, the Connecticut Florists Association (CFA) and the Connecticut Funeral Directors Association (CFDA) will begin working together this fall. This collaboration is necessary because according to John F. Cascio, CFDA's executive director, "One industry needs the other. We will have an understanding and an open-door policy...We both want to serve the families." The two organizations will form a joint task force consisting of three representatives from each association.

To further promote traditional funerals, the CFA will produce a third edition of its Guide to Funeral Homes, which is updated every six years. Richard Provino of Rodier Flowers in Ridgefield, Connecticut serves as the chairman of the funeral directors committee. He said the guide is based on a survey of 300 Connecticut funeral directors and contains information about what each funeral director requires and prefers. It's intended to help customers choose the funeral director that will best meet their wants and needs in the most efficient manner possible.

Manny Gonzales, owner of Tiger Lily floral shop in Charleston, South Carolina offers proof that when florists and funeral directors work together, everyone benefits. Gonzales has formed a partnership with a local funeral home that has been keeping his fax machine whirring and his staff busy creating beautiful funeral flowers. In an article by Amanda Temple in the May 2002 issue of Floral Management, Gonzales said, "My wife laughs at me because I make such a big deal about every funeral order. But every fax that comes in is just more proof that this [partnership] is working, that I've earned the funeral directors' trust and that Tiger Lily is finally in the sympathy business."

His partnership is really pretty simple. Mark Smith, funeral director for McAlister-Smith Funeral Home, sat down with Gonzales to look over books of floral designs and arrangements and set prices for Smith's customers. Now, funeral directors at McAlister-Smith ask families who seek their services if they've found someone to take care of the flowers for them. If they say "yes," the conversation ends there. However, if they say "no," the director tells them about Tiger Lily and offers to place the flower order for them. There's no obligation for the funeral home to meet a certain percentage of flower sales, but in return for their support, Gonzales allocates ten percent of their total flower sales to the funeral home.

In a world of Wikipedia fast information gathering and Internet funeral planning, a small time and money commitment can really help florists and funeral directors arrange personal and meaningful funerals for families in their time of need.


About the Author:
Wesley Berry is member of the American Academy of Floriculture (AAF) and President of Wesley Berry Flowers, a successful multi-million dollar floral business that was established in 1946. He also works with funeral-homes.net to provide useful information about funeral homes across the nation. He has been recognized by florists nationwide as a leader in the flower business. Visit Wesley Berry Flowers on the web at www.800wesleys.com


Tuesday, August 29, 2006

Wooden Window Boxes & Planters...love the look but they rot!

Article Presented by:
Catherine Wilson


Until recently if a purist wanted a real, wooden window box or planter he or she had to resign themselves to the fact that it would rot every few years. When it did the process would start over with more boxes being built, hung and re-planted. Additionally, they might even have to resort to finding a carpenter to make the boxes because they typically are not sold in lawn and garden centers except for an occasional cedar box here and there. Money and time down the drain...all for a bit of aesthetic charm.

Why not choose a wrought iron window box instead of wood? You don't have to worry about wrought iron rotting but you do eventually have to deal with rust. You also have to replace the coconut liners which are an additional expense as well as require time to install and replant. Wrought iron or metal hay racks are typically very shallow making it difficult to establish a good root system. Often, daily watering is needed in the hot summer months. Furthermore, if your home is made of wood you could potentially rot the side of your house by using wrought iron?

Why not choose a copper window box instead of wood? You don't have to worry about them rotting but you do have to be concerned with the metal heat conduction causing your plantings to suffer. Additionally, copper is not for all tastes.

Why not choose plastic? Although you don't have to worry about rotting the most obvious reason is that plastic is cheap looking!

What would you do if you could have the look of a painted wooden window box without the maintenance? What if you could capture that purist look of wood without sacrificing the quality and without the rot?

There are window boxes today that are made of a poly vinyl resin composite (pvr) or cellular pvc that do not rot. These boxes are milled from sheets and boards of the pvr or pvc that are comparable to wooden 2 X 4's and plywood. They don't have the look of a plastic injection molded box. You can leave them white, the way they come or you may paint them to match the trim of your home. Often these synthetic products are stronger than wood as they are not a breathing entity like wood. These no rot materials have been available in the building industry for close to a decade now and have been used in various applications such as columns, shutters, doors, windows and trim.

However, there are very few window box and planter companies using this type of no rot product. It is obvious that as plants are watered, the boxes and planters are going to get wet, and therefore, rot! So, a "no rot" composite is perfect for a window box or planter application.

So, if you are looking for a wooden window box but have held off because it just did not make good financial sense think again. Consider a window box or planter made from a no rot composite.


About the Author:
Article is written by Catherine Wilson, Interior Designer and owner of Mind Your Manors, Inc. makers of No Rot window boxes and planters. Visit http://www.windowboxesetc.com to learn more about Mind Your Manors, Inc. window boxes and planters.


Tuesday, August 22, 2006

Bosses Day: 25 Wallet-Friendly Gift Ideas

Article Presented by:
Darlene Arechederra


Bosses Day is right around the corner again -- but no need to panic! You still have plenty of time to find a great gift.

The good news is that finding the perfect gift for your boss doesn't need to drain your wallet. Read on for some practical and low-cost gift ideas, including gifts for bosses with special circumstances.

1. Find a small gift for the boss's pet (pet lovers truly appreciate gifts for their beloved pets!)

2. Pick up a gift certificate for boss's favorite bookstore or magazine.

3. Give your boss something that makes her feel great -- maybe a gift card for her favorite beauty shop or spa. Who wouldn't love a manicure or pedicure? A massage may be appreciated, as well.

4. Purchase a gift certificate at his/her favorite shopping place.

5. Pick up a ticket for boss's favorite movie, sporting event or concert.

6. Purchase a gift to go along with the boss' favorite hobby. Does she raise orchids? Is she an avid reader? Does he collect coins or trains?

7. Visit a sports shop if your boss loves any type of sports.

8. Pay attention to crafts she might enjoy. Does she have a favorite craft shop? Any supplies she might use on a regular basis? Does she create homemade gifts (foods, knick knacks, etc.) for the holidays or other occasions?

9. Create a special cheese-and-cracker basket filled with the boss's favorite cheeses, crackers, or even tasty dips.

10. Pick up mixed nuts and arrange in an attractive container with a simple card.

11. Pick up a few items, fill a basket, and call it Boss's Emergency Stash.

12. Purchase favorite drinks, such as soda or sparkling water -- and wrap with a large bow. You can also color coordinate with a sheet of cellophane and simple ribbon.

13. Pick up a fresh fruit salad for those who are dieting, have special dietary needs, or prefer it to junk food.

14. Chip in with co-workers and take the boss out to lunch. (Much less expensive when everyone splits the cost.)

15. Grind some fresh coffee beans for boss. Does he/she love hazelnut coffee? How about White Russian? (They also sell liquid flavorings to spice up regular coffee.)

16. Make homemade batches of boss's favorite breads, cookies or muffins. They're always welcome! (Pumpkin works well at this time of year.)

17. Set up a pot-luck lunch where employees bring a favorite dish. If co-workers are time-strapped, they can simply chip in money instead -- and everyone can enjoy!

18. Pick up a small stainless steel sculpture that reflects the boss's occupation or hobby. These are attractive as well as thoughtful -- and come in a variety of choices. Sculptures for golfers, teachers, psychiatrists, bookworms, etc. can be found.

19. On a trophy, engrave *Boss of the Year* or *World's #1 Boss.*

20. Provide fresh pumpkin muffins, cake, bread or scones. Bosses Day always arrives in the Fall season, so it's a perfect fit.

21. Have coworkers sign a card and list one quality they each admire about the boss. Or list one really neat way the boss has encouraged each of you in some way over the past year. (Try it, you'll enjoy this!)

22. Add some fun with a twist of humor (if the boss has any, that is.) A former boss used to wear suspenders every day, so we all picked a day to wear suspenders in honor of him (borrow if necessary). Call it Suspender Day and get a photo of everyone, including the boss. Make sure he/she gets a large, framed photo of this for desk.

23. Snap a picture of all coworkers and the boss. Enlarge one for the boss for his/her special day. Have everyone sign it.

24. For a new boss you may not know well, you may need to investigate a bit. Is he/she a pet lover? Love kids? Live in the country? How about the city? Love to read? Travel? Fish? Collect antiques?


Try these if you believe your boss is in financial need:

25. Consider a gift certificate from a local discount or grocery store the boss visits often.

26. Chip in with co-workers on a ham/turkey that would feed the boss's family for a few days. Arrange for it to be cooked ahead, and boss can pick it up on his/her way home, or at a store near boss's home. (If your boss has a partner, let the person know ahead of time for planning purposes.) Have them promise to keep it under wraps!

(Tip: You can use the above gift ideas for Administrative Assistants Day, too.)


Enjoy this year's Bosses Day with practical or low-cost gift ideas -- while leaving the credit card tucked away in your wallet. It's a win-win for everyone!


About the Author:
Darlene Arechederra shares money-saving tips and articles with those who want to live a debt-free lifestyle. For free, easy ideas on saving money, visit her site today at http://www.RatRaceRemedies.com . Please feel free to republish this article as is, with the above hyperlink intact and working.


Are There Loafers In The Apple Ranks?

Article Presented by:
Wesley Berry, AAF


If you own your own business and employ one or more people, I'm willing to bet that you've run across at least one employee that, to put it nicely, is a loafer. He or she isn't much of a performer and does the bare minimum to get by in the workplace-if even that! It's annoying, yes, but just imagine if you owned a huge company, say one the size of the Apple computer corporation. You wouldn't have just one loafer to deal with; you could have them in the double digits! What's an employer to do?

Well, you could just overlook that loafer, but that's just not a good idea. Just one person in the building who has a bad attitude can really bring everyone else down. In fact, Al Lewis of the Denver Post reported that a training and research company based in Washington, D.C. called Leadership I.Q. recently conducted a study to prove it.

Mark Murphy, the chief executive of Leadership I.Q. said, "Low performers can feel like emotional vampires, sucking the energy out of everyone around them."

During the study, participants were asked to create a list of the attributes of a low performer. Among the top attributes were negative attitude, stirs up trouble, blames others, lacks initiative, and incompetent.

Sadly, even employees who start out as real go-getter types can fall into the low performer trap when their enthusiasm, interest, and morale starts to wane. But, what can you do to keep your employees feeling happy to come into work every day without breaking your budge? A study conducted at Rutgers University in New Jersey just might have the answer to that-buy some flowers!

The Rutgers study looked at various work environments-some that contained floral arrangements and live plants and some that didn't. The results of the study showed that the employees who worked in the environments with flowers and plants produced more ideas and showed better and more creative problem solving skills.

That's not surprising to those of us who work in the flower industry. I feel the energy the flowers I sell bring to those around them every day. And, I see the smiles and happiness they produce. Now, that's not to say that flowers are the answer to all of your workplace problems. As an employer, you have to make sure all the basics (good pay, adequate training, an ethical environment, etc.) are in place. But, once you've got the basics down, you can work on making things even better by brightening up your workplace using fresh flowers and plants.

If you're interested in adding some beauty to your business, contact your local florist for some assistance. Many florists offer regularly scheduled deliveries to businesses to ensure fresh flowers are always in place. Some also offer plant care services for those businesses that prefer green or flowering plants. A short call to your florist could put your employees' productivity over the top...and who knows where that could lead. You just might find yourself with a business as big as Apple!


About the Author:
Wesley Berry is member of the American Academy of Floriculture (AAF) and President of Wesley Berry Flowers, a successful multi-million dollar floral business that was established in 1946. He is also the developer of Localnewsdelivery.com a website that delivers local news to over 40,000 communities across the country. Recently he also launched a website providing information about various places of worship throughout the United States. Visit Wesley Berry Flowers on the web at www.800wesleys.com.


Wednesday, August 16, 2006

Flowers Could Ease The Way Back To School

Article Presented by:
Wesley Berry, AAF


It's almost the time of year that brings a mix of dread and joy for teachers, students, and parents everywhere-Back to School Time. Students and teachers around the United States will return to school in September much to their excitement, or exasperation. To help celebrate the new school year or to ease the way for those who aren't quite thrilled, send flowers!

Flowers are a fantastic way to get the new school year off to an A+ start. Although parents everywhere have just about broken the bank with new school supplies, school fees, and funding their student's lunch money account, sending flowers is an inexpensive way to let teachers and other school staff let them know you appreciate all they do or to let a student know how proud you are of him or her.

Who could you send flowers to this school year? Well, here are just a few ideas:

  • Teachers: Obviously teachers are an excellent choice to send flowers to. A simple bouquet of bright, cheerful flowers to brighten the teacher's desk is a great choice, or you could opt for a school themed arrangement complete with an apple for the teacher or some school supplies he or she could really use, like pens, pencils, and chalk. You might even consider including a gift certificate to a book store or office supply store to help the teacher stock the classroom with much needed items.

  • Students: Flowers are an excellent way to mark important school-related milestones, like the first day of your freshman student's high school years or the first day of his or her senior year. And, for students who are going away to college, a flower delivery will remind them how much you love them and how proud you are of their achievements (they can also help brighten up a drab dorm room!). Flower arrangements for students might include a small gift like a CD by their favorite musical artist, a gift certificate to a bookstore, or passes to a movie.

  • School Support Staff: The people who keep the school days running smoothly, like lunchroom staff, playground supervisors, custodians, and librarians, deserve a reminder of how important the roles they play are. There's no need to send separate flower arrangements to each of them. Instead, consider sending one arrangement to the school with a note indicating it's for all support staff members. The school can place the flowers in the break room or in the office for everyone to enjoy.


    These are just a few people who would appreciate flowers as they go back to school; there are plenty of others for whom the start of the school year is an important event. Your florist can help you create a flower arrangement for anyone who deserves a little celebration as they begin another year of hard work.


    About the Author:
    Wesley Berry is member of the American Academy of Floriculture (AAF) and President of Wesley Berry Flowers, a successful multi-million dollar floral business that was established in 1946. As a major sponsor of local-library.com and Localschoolfinder.com, Wesley Berry has worked hard on behalf of improving literacy. Visit Wesley Berry Flowers on the web at www.800wesleys.com.


  • Friday, August 11, 2006

    How To Choose Your Perfect Tahitian Cultured Pearl Necklace

    Article Presented by:
    PearlsOnly Written by: Norma Jones


    Tahitian pearls tend to be much larger than traditional white pearls. Their distinctive color and metallic sheen also sets them apart.

    We'll start with a brief history then on to pearl specifics and value factors. Lastly, we'll look at where to shop for Tahitian cultured pearls.


    A Brief History Of Tahitian Pearls

    European records of Tahitian pearls date back to the late 1700's. Natural black pearls were found in large sea oysters harvested for both food and their decorative shells. By the late 1800's the natural oysters became scarce and faced extinction. In response, pioneers labored to develop successful culturing of Tahitian pearls.

    In the early 1960's, the Tahitian government initiated a revitalization. In that decade, pioneers Jean-Marie Domard, Jean-Claude Brouilette, Jacques and Hubert Rosenthal and Robert Wan all worked with new techniques to make Tahitian pearl culturing a reality as well as a viable industry.

    Today, the Tahitian black pearl is a mainstay in the fine jewelry market place and has become a major export of French Polynesia.


    Tahitian Cultured Pearls At A Glance

    1. Size range: 8 millimeters to 17 millimeters (or 0.315 in to 0.669 in)

    2. Average size: 10 millimeters to 11 millimeters (or 0.413 in)

    3. Growth time: 22 – 28 months

    4. Oyster: Pinctada margaritifera cumingi or Black Lipped oysters

    5. Color range: Grays to deep blacks, pearl color cannot be enhanced or altered prior to export.

    6. Regulations require that Tahitian cultured pearls have a minimum average of 0.8mm nacre thickness.


    Tahitian Cultured Pearl Value Factors

    Values are dependant on both visible factors of the specific pearl as well as the entire strand. These factors are:

    1) Luster

    2) Shape or Roundness

    3) Surface Cleanliness

    4) Matching

    5) Size

    6) Color


    1. Luster

    Luster is the most important factor when determining the pearl value. Luster or shine is how well a pearl reflects. An example is a mirror. An outstanding luster will show a mirror-like shine and very sharp image reflection. Only a rare handful will have this outstanding luster. In addition, a deep metallic shine makes Tahitian luster especially unique.

    To look for a good luster, hold the pearls at a distance where you can clearly and comfortably see your reflection – usually about six to seven inches away. Can you see your eyes differentiated from your face? What other background can you see? If the reflection is clear and crisp, then, the luster is good.


    2. Shape or Roundness

    Lustrous Tahitian pearls are best known for their large round pearls as they are nucleated with round beads. However, only about 40% are round and an additional 20% are symmetrical. As a result, the rounder the pearl, the more value that pearl has. Alternate shapes such as drops and baroque are also prized.

    As these pearls are significantly larger, each of the shapes differences are more pronounced. In addition it takes approximately five to six years from oyster larvae collection to pearl harvest. As a result, each and every pearl is valued greatly.

    Round - The most famous is the large and very round Tahitian pearl. These are most prized by collectors. The shape is determined by visual inspection.

    Off round - The next shape is off round pearl. These can seem round to the first or fast glance, however on closer examination, the pearls will look slightly off round.

    Drop - Drop pearls are symmetrical with one end elongated like a drop of water. Drop pearls are preferred when a single pearl is highlighted such as the centerpiece of a specially designed necklace or for enhancers, earrings and pendants.

    Baroque - Baroque Tahitians are not symmetrical and have a various unique shapes. Their uniqueness makes them prized by some collectors.

    Circled - A subset of a baroque pearl is the circled pearl. These pearls have grooves or rings that circle all the way around the pearl. These circles allow the pearl to pick up and reflect extra color and light


    3. Surface Cleanliness

    The next pearl value factor is the cleanliness of the body or surface of the pearl. A pearl is more valuable when it shows less visible spotting. Pearls are a naturally formed organic gem so some minor surfaces blemishes are perfectly acceptable. Set jewelry should take into account the position of blemishes. For example, drill holes and settings can help hide any surface blemishes.


    4. Matching

    As each individual Tahitian pearl can take five to six years to grow from oyster larvae to pearl harvest, matching is a very important factor.

    To find just two to match for earrings requires sorting through thousands of pearls. As a result, a well matched necklace or jewelry set is highly valued.

    When judging for well matched pearls, simply look at the entire strand. There will be just a slight variation as pearls are natural gems. There should be no obvious differences or anomalies. The variation should be pleasing and complementary. Some prefer a lot of variation in both color and size.


    5. Size

    The size of the pearl also does effects value. A larger pearl with similar other value factors will be more valuable than a smaller one. However, there is a size range where values increase exponentially. Tahitian pearls average between 10mm to 11mm. As a result, pearls at or under that size range are more readily available. When the size range increases to 11mm to 12mm, subsequent 12mm to 13mm and greater than 13mm ranges, the value increases dramatically.

    The largest on record as of 1998 is 26.95mm. That's bigger than an inch!


    6. Color

    Tahitian pearls cannot be color treated prior to export. After harvest, the pearls are lightly cleaned, dried then gently buffed.

    Tahitian pearls are more easily noticeable as a result of their darker colors and metallic shine. In addition to the main body color, some of the pearls also display a highly desired prismatic or rainbow effect called orient. Next, the overtone is the subtle color the pearl reflects.

    The color you choose should be based on wearer's coloring. Hold different colored pearls to the wearer's face to see which best reflects her. Some prefer a range or variation of color across the strand and set.

    Black - Deep and dark lustrous black is the most recognizable color of the Tahitian pearls.

    Gray - Most of the Tahitian cultured pearls will fall into the range of gray - from dark grays that are almost black to lighter ones that are almost silver.

    Aubergine - Aubergine is the French word for eggplant. This color designation is used to describe pearls with a purple shine.

    Pistachio - Pistachio describes pearls with lighter yellowish, green shine.

    Peacock – Peacock is one of the most valued colors. It is dark green to blue gray with a shine reminiscent of a peacock's tail feathers.

    Silver - A lighter gray or silver Tahitian pearl is less dark than the traditional black. The color is lighter and can allow for a brighter shine.


    Where To Buy?

    Very few strands with very high ratings in all the above value factors are regularly available on the fine jewelry market. As a result, be ready to research and shop around. I personally like online stores as they tend to have less overhead expenses passed on to you, the customer. This often results in lower prices. However, it is very helpful to see and touch real strands as well.

    Here are a few factors to look for when choosing where to buy to buy your pearls

    A. Friendly and knowledgeable staff

    B. Good and varied selection of pearls

    C. Excellent return policy – Minimum of 30 days for a full refund without restocking fees.


    About the Author:
    Norma Jones is a GIA certified Pearls expert and the Vice President of Sales and Marketing at www.PearlsOnly.com. PearlsOnly is an internet based eCommerce business that provides high quality pearl jewelry direct to consumers. Our goal is complete customer satisfaction with the best selection of the finest pearls anywhere. We leverage our multinational presences to offer our clients high quality pearls, with above-and-beyond customer service at incredible prices. Visit us online at http://www.PearlsOnly.com or call us at 1(888)834-4148.


    Friday, August 04, 2006

    No Need To Be Anglina Jolie To Find Treasure In A Tomb

    Article Presented by:
    Wesley Berry, AAF


    A recent discovery in the Valley of the Kings in Egypt proved that you don't need to be Angelina Jolie's character in the movie Tomb Raider to find treasure in a tomb. Archaeologists began their excavation in Luxor hoping to find a mummy, but when they opened the tomb they found a treasure of a very different kind-a garland of flowers entwined with gold.

    When archaeologists first entered the tomb (the 63rd tomb found in the Valley of Kings, but the first to be discovered there in over 80 years) it revealed eight sarcophagi, or coffins. The excitement was high as the sarcophagi were opened to reveal the treasures within. When they reached the final one, they had high hopes of finding the mummy of King Tut's mother, but found the flower garland and embalming tools instead.

    The garland is believed to be at least 3,000 years old and consists of rusty red dehydrated flowers woven in laurels. The coffin holding the garland was made from wood that had been eaten away by termites over time until only a thin resin of just one tenth of an inch. Before it could be opened, the coffin had to be reinforced using a coating of white strips. The flowers were also extremely fragile and needed to be handled with great care lest they crumble to dust. Such garlands had previously been seen only in pictures. The garlands were worn on the shoulders of royals while they were alive and after they died.

    Clearly the beauty of flowers has been appreciated since the dawn of time. They've served as the symbol of royalties and deities. They've played an important part in cultures all over the world, serving as decorations for religious ceremonies, celebrations of new life, and ushering those we love from this world. And, since the establishment of the floral industry, professional florists have been helping people use flowers to enhance the most important moments of their lives.

    There's really no need to raid any tombs like Angelina Jolie. Save yourself the trouble and call your florist instead!


    About the Author:
    Wesley Berry is member of the American Academy of Floriculture (AAF) and President of Wesley Berry Flowers, a successful multi-million dollar floral business that was established in 1946. He is also the developer of Localnewsdelivery.com a website that delivers local news to over 40,000 communities across the country. Recently he also launched a website providing information about various places of worship throughout the United States. Visit Wesley Berry Flowers on the web at www.800wesleys.com.